Tuesday, June 4

Smart advertising?

Lots of Web sites have advertising that appears alongside their regular content. Some of them accept and display ads that are delivered to them by sites you may have visited earlier. After I have been on a site like Audi.com/us drooling over their cars, Audi ads may appear when I’m on the Yahoo site for instance. Today an ad from The Home Depot appeared in a news site I visit daily. I had just ordered a total of nine eight-inch and twelve-inch white glass globe lights from them, so they thought it would be smart to push an ad to get me to buy some eight-inch and twelve-inch glass globe lights from them. Hey, Home Depot, I just did!

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